TribeZ is a gamified pocket money manager for generation Z by Bankzee. Our client asked for help in creating their identity to better reflect who they are, and what they do.Visit website
We’ve redesigned both logos to represent independence and financial freedom in a simplified, modern way by cutting the letter z.
We defined a color palette with shades of purple, blue, and salmon. TribeZ uses purple as it’s primary, and Bankzee goes with blue.
A story with pictures
We carefully selected colors and clean gradients to create a vibrant, lovely style focusing on young characters, extended with various tribal motives, tools, and jungle leaves. The main goal was to create a visual that grabs the attention of teens with things like chunky sneakers, and trendy outfits.
We created a custom icon set that follows the style of illustrations and mirrors expressive emojis used by teens day by day.
The main goal was to get teens to download the app. We achieved this by playing around with illustrative feature descriptions, clear messages and simple call-to-action buttons.
Looks and works good on all your devices.
Bankzee offers a wide set of B2B services to reach out to potential new clients, so we created a separate site for Bankzee.
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