brand design — zwoelf

Lovely, innovative, memorable brands

After delivering Brand Strategy, we follow up with brand design. We take on projects from idea to complete brand identity systems. What to expect working with us?

Brief Sync & Moodboard

Finishing the Brand Strategy part, we go through the final brief and the mood board, and kick-off our branding project, get everyone on the same page.

Concept Presentations

Based on the scope of the project, we come up with different visual concepts, variations for colors, tipography, imagery, layout and logo concepts. The aim is to choose a concept which is not only on the brief but also most aligned with your style, and the inner image about your brand.

Iteration, Refinements, Assets

When a concept is selected, we jump in on refining and finalising the concept based on your feedback. We also produce all assets as per the project scope: illustrations, branding assets, stationery, etc...

Your Style Guide

Each project ends with a highly detailed documentation we call the Styleguide. This document contains all rules and guidelines for the brand identity system.

Logo Pack & Delivery Folder

We package every asset into a folder and upload it to the cloud. We produce the logo pack for all needed file formats and all materials into an easy-to-use structure. If required, we usually include source files on delivery.

What to Expect?

1

We're Well Perpared

We are refining our proven design process for more than ten years to find the best possible solution for you. We work together with you, so be prepared you’ll have to do your homework.

2

We're Design Experts

We are problem solving experts. We analyse, research, discover and structure in order to define problems, and create the strategy to solve them. You have to trust our expertise, this is the only way we can make you happy.

3

We're in for a Partnership

For us it's a failure if we stop at one project with you. Our aim is to work with you and your friends - to whom you recommend us - on the long run.